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Interactive dial technology gives you an instant, continuous read on data while it is being collected by respondents. It can be utilized to test both live media (television, video, music) as well as to get an instant read on traditional closed end quantitative questions. Many clients find value in combining this technology in a qualitative setting. Adept Consumer Testing offers interactive dial technology for your focus groups or large group studies. This wired or wireless, hand held dial based electronic group measurement system is versatile enough to be configured in any of Adept's facilities and can also be taken off site, or on the road. The Beverly Hill's theater is pre-wired to be used with a multitude of systems making it the most versatile configuration for many different dial technologies. Full viewing capabilities of dial sessions are available as well. Adept Consumer Testing is proud to own and utilize the Perception Analyzer™ as one of their electronic measurement tools. Because Adept owns their own system, it can be made available to clients on a last minute basis. The Perception Analyzer™ is recommended by its developer to be used in the following ways:
Technical Capabilities
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